Care Better Rouge Lipstick

A new generation of lipstick is coming to Sephora Collection under the care makeup range.

Product type: Lipstick
Finish: Satin
Benefits: Vibrant color, hydration, smoothing effect
Active ingredients: Annatto oil (moisturizing and color-enhancing)
The perfect combination between 90% natural-origin ingredients, 12 hours hydration and vibrant colors with a bright satin finish.
Better Rouge offers your lips a powerful, intensely pigmented color from the very 1st stroke, for an even result and color that doesn’t run or bleed. Enriched with annatto oil, the creamy formula has a long-lasting bright and satin finish that stays vibrant all day long! The guided tip ensures easy on-the-go application, resulting in your lip contour looking defined, curved and plumped up.
This lipstick is available in a range of 10 radiant shades inspired by nature: from subtle nudes to flashy bold colors.

A vegan formula made without animal-derived ingredients.
Packaging developed using a responsible approach: The sleek, transparent and single-material packaging contains 30% recycled plastic.
The added bonus?
Its fresh and floral Rose des Jardins fragrance.

Test results:
Long-lasting color:
100% of women said the lipstick’s color was intense from the 1st swipe (1)
100% of women said the color was luminous and vibrant (1)
100% of women said this lipstick was long-lasting (1)
100% of women said the lipstick didn’t bleed or run (1)

Makeup that takes care of your lips:
12 hours of hydration (2)
+98% smoothing effect on bare lips, after 14 days of application (3)
100% of women said this lipstick was comfortable all day long (1)
100% of women said that day after day, their lips’ natural color was enhanced and more luminous, even without makeup (1)
100% of women said that day after day, their lips were moisturized and appeared repaired, more beautiful and smoother, even without makeup (1)
(1) % of women satisfied after 14 days of application. Usage test performed on 21 volunteers after 14 days of application.
(2) Scientifically measured on 11 volunteers, 12 hours after application.
(3) Scientific test on 21 volunteers, after 14 days of application.

* Learn more about Sephora’s Clean initiatives here, including the list of “formulated without” ingredients and what makes a brand Clean, Planet Aware or Clean + Planet Aware.